I am in charge of creative direction, design and coding on rebranding of “Toushin-1” by Navigator Platform Inc.
When we launched Toushin-1, our main contents introduce mutual funds. We gradually expand its contents to the latest news about the economy and business related to mutual funds. As a result of this expansion, the brand name detaches from the service itself. Hence, we weave the new brand concept, life and money, based on the contents, change the brand name, LIMO. The pig used in the logo refer penny bank as a symbol of daily money accumulation.
web service, 2018 –
Satoru Tokuhisa: Creative Direction, Design, Coding
JB Press, Inc：backend programming